Muthanna Subbaiah

Managing Partner

Muthanna specializes in strategy, innovation, and process automation. He has led engagements around Canada and has corporate experience as a senior director, manager, and strategy director,  in consulting, telecoms, technology and banking sector.

Muthanna's expertise covers the full value chain process from strategy to execution and consumer insight to business model innovation to business transformation. He has in-depth knowledge of management practices and works with client teams to coach them through the process of discovery, experimentation, and realization of new opportunities.

In his eighteen years in various leadership roles within organizations, Muthanna has been involved in many successful new product launches, business transformations and strategic business developments resulting in increased revenues, client satisfaction, and value innovation.   

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Muthanna has a master's degree in leadership, diploma in computer systems and is a certified program and project management professional. He also holds certifications in Design Sprints (Google), Business Model Innovation and Outcome-Driven Innovation (Jobs to be Done). He is based in Ottawa, Canada. 

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